Pepsi launches a one-of-a-kind flavor

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hemp products are growing in popularity, and now Pepsico produces a hemp-infused drink called Rockstar. Unplugged. Rockstar is a brand of energy drinks, but the unplugged version only contains 80mg of caffeine, B vitamins and hemp seeds. Pepsico’s Fabiola Torres told CNBC that it’s a combination of herbs that can help us relax but not sleep. The drink was produced after research, according to their press release, 91% of our consumers told us that they wanted a drink that improves their mood. The drinks are available in three flavors, blueberry passion fruit and raspberry cucumber. The drink is associated with MTV Unplugged and if you participate in your dot com mood, you could win a grand prize trip to LA for a once-in-a-lifetime music experience.

Pepsi gives a whole new meaning to soft drinks. In what the company describes as its “most ambitious feat to date,” PepsiCo on Wednesday announced a first nitrogen-infused cola that tastes creamier and smoother than traditional carbonated sodas. The drink, called Nitro Pepsi, launches in the United States on March 28 and comes in regular and vanilla flavors. , frothy texture. But since these come out of taps, Pepsi had to find a way to keep the nitrogen in a can. To solve this problem, Pepsi took a page from Guinness’ playbook and added a so-called widget at the bottom that creates a “foamy, frothy, smooth texture unique to Nitro Pepsi.” Guinness patented the widget about 50 years ago, and the nitrogen-filled capsule releases the gas when opened to create the signature frothy head of stout. Pepsi’s nitro cola also produces a frothy head when opening the can. Nitro Pepsi: serve it without ice and without using a straw. Nitro Pepsi, first announced in 2019, aims to appeal to drinkers who don’t like soft drinks. century, some people still cite high carbonation as a barrier to enjoying an ice-cold cola,” Pepsi vice president of marketing Todd Kaplan said in a press release. He added that Nitro Pepsi is a ” huge leap forward for the cola category and will redefine cola for years to come”. Nitro Pepsi is the latest addition to soda shelves as young people’s interest in them wanes. New campaigns and product expansions , such as alcohol, could be a way to get more attention from potential customers. For example, last week Coca-Cola launched Starlight, a mysterious soda with a taste inspired by outer space. Pepsi, quant to him, experimented with coffee-flavored drinks.

Pepsi gives a whole new meaning to soft drinks.

In what the company describes as “the most ambitious feat yet,” PepsiCo on Wednesday announced a nitrogen-infused cola, the first of its kind, that tastes creamier and smoother than traditional carbonated sodas. . The drink, called Nitro Pepsi, will be released in the United States on March 28 and comes in regular and vanilla flavors.

Nitrogen is more commonly used in beer and coffee beverages, like Starbucks’ bestselling cold brews, because nitrogen gas creates a silky, frothy texture. But since these come out of the tap, Pepsi had to find a way to keep the nitrogen in a can.

To solve this problem, Pepsi took a page from The Guinness Playbook and added a so-called widget at the bottom that creates a “frothy, frothy, smooth texture unique to Nitro Pepsi”. Guinness patented the widget about 50 years ago, and the nitrogen-filled capsule releases the gas when opened to create the signature frothy head of stout.

Pepsi’s nitro cola also produces a frothy head when opened from the can, which is why the company recommends a special way to drink Nitro Pepsi: serve it without ice and without using a straw.

Nitro Pepsi, first announced in 2019, aims to appeal to drinkers who don’t like soft drinks.

“While soda has been a drink of choice for so many consumers over the past century, some people still cite high carbonation as a barrier to enjoying an ice-cold cola,” said Todd Kaplan, vice president of the Pepsi marketing, in a press release. . He added that Nitro Pepsi is a “huge leap forward for the cola category and will redefine cola for years to come.”

Nitro Pepsi is the latest to hit soda shelves as young people’s interest in them is waning. New campaigns and product extensions, like alcoholcould be a way to entice potential customers to pay more attention.

For example, last week Coca-Cola launched Starlight, a mysterious soda with a taste inspired by outer space. Pepsi, meanwhile, has experimented with coffee flavored drinks.

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